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Quotes, aphorisms, famous sentences

In these pages you can find a collection of 8295 quotes and aphorisms. You can search for a specific word using the form below, or surf among the categories. If you find errors, please let me know! Have fun!

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You can surf among the quotes choosing the categories. Anyway, not all the sentences are included in these categories, because they deal with other arguments. To read all the quotes, I suggest you to click on Show all the quotes, or to make a search.

All the quotes (8441)

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There are very few men of genius in advertising agencies. But we need all we can find. Almost without exception they are disagreeable. Don't destroy them. They lay golden eggs. David Ogilvy
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There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent more readers. David Ogilvy
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There is one catagory of advertising which is totally uncontrolled and flagrantly dishonest: the television commercials for candidates in Presidential elections. David Ogilvy
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To advertisers: "Do not compete with your agency in the creative area. Why keep a dog and bark yourself? David Ogilvy
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What really decides consumers to buy or not to buy is the content of your advertising, not its form. David Ogilvy
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What you say in advertising is more important than how you say it. David Ogilvy
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You have only 30 seconds in a TV commercial. If you grab attention in the first frame with a visual surprise, you stand a better chance of holding the viewer. People screen out a lot of commercials because they open with something dull... When you advertise fire-extinguishers, open with the fire. David Ogilvy
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You make the best products you can, and you grow as fast as you deserve to. David Ogilvy
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You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place. David Ogilvy
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The best thing about a boolean is even if you are wrong, you are only off by a bit. (Anonymous)
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